Project scope: A custom WordPress theme that matches her food truck. I worked with her existing branding, developed it further, and translated sign graphics to the web.
Client wanted: A clean, functional design that matches her food truck and to create appropriate web-based graphics to further her branding.
Design discussion: Showcasing her existing logo, the sunburst gives the feeling of a food truck in motion. Shades of red capture the feeling of the truck in the bright Colorado sun, while the marker-style font implies home cooked, just like grandma’s.
Visit Cyndy’s Food-Lish-Us | http://cynlishus.com
I think her new tag line should be “For branding, print, web, anything kickass” because it’s what she is and what she does!